Why Microsoft Dynamics AX Will Rule the Market Soon
Some may call the idea of Microsoft Dynamics AX eating up the market a crazy idea with all the tough competitors surrounding it. However, if we go examine this through a consumer’s logic, we’ll notice that almost everyone uses Windows as an operating system, uses WinWord to edit documents, and Excel to create spreadsheets. The consumer would not care that Microsoft acquired this product, previously known as Axapta ERP, nor where the idea came from. When a customer is acquainted with series of products from one same company, he’s most likely to go with their products if he needed anything in the future. This simple fact is what we call the "loyalty factor". Microsoft, at the moment, is shifting its attention towards business solutions with its brand new VISTA operating system on the market targeting different users with different needs at a personal level.